by Soubhagya Mukhopadhyay | May 23, 2025 | Uncategorized
What is Second Screen Content in the Age of Distraction? In today’s digital world, attention is the most valuable currency—and capturing it is becoming more challenging. Enter second screen content: a growing phenomenon where viewers engage with a secondary device,...
by Soubhagya Mukhopadhyay | May 22, 2025 | Uncategorized
What is UTM in Digital Marketing and Why It Matters for Campaign Success In the ever-evolving world of online marketing, tracking and measuring campaign performance are essential. That’s where UTM parameters come into play. If you’re wondering what UTM is, it...
by Soubhagya Mukhopadhyay | May 21, 2025 | Uncategorized
ORM Full Form in Digital Marketing – Why It Matters More Than Ever In today’s competitive digital world, brand reputation plays a crucial role in customer decisions. If you’re searching for the ORM full form in digital marketing, it stands for Online Reputation...
by Soubhagya Mukhopadhyay | May 7, 2025 | Uncategorized
SEARCH ENGINE OPTIMIZATION Are your content SEO optimized? Want to rank on the first page of google search? SEO is the mantra of powerful organic digital marketing. In the world of internet 5.6 billion daily searches are happening on google alone. People are...
by Soubhagya Mukhopadhyay | May 2, 2025 | Uncategorized
Faceless Digital Marketing: A Scalable, Brand-First Strategy for MSMEs and Retailers In today’s fast-paced online ecosystem, faceless digital marketing is gaining momentum as a smart and scalable strategy for businesses that want to grow without putting a face to...
by Soubhagya Mukhopadhyay | Apr 29, 2025 | Uncategorized
Why Organic and Paid Marketing Are Essential for Building Brands Online In today’s fast-paced digital world, building a strong brand presence online is no longer optional—it’s essential. For MSMEs and retail businesses looking to grow, the combination of organic and...