by Dishani | May 29, 2025 | Uncategorized
Rethinking the Modern Marketing Mix In today’s interconnected business landscape, marketing and digital marketing are no longer separate strategies—they are deeply intertwined pillars of growth. Globally, digital advertising spend is expected to hit $836 billion by...
by Dishani | May 23, 2025 | Uncategorized
What is Second Screen Content in the Age of Distraction? In today’s digital world, attention is the most valuable currency—and capturing it is becoming more challenging. Enter second screen content: a growing phenomenon where viewers engage with a secondary device,...
by Dishani | May 22, 2025 | Uncategorized
What is UTM in Digital Marketing and Why It Matters for Campaign Success In the ever-evolving world of online marketing, tracking and measuring campaign performance are essential. That’s where UTM parameters come into play. If you’re wondering what UTM is, it...
by Dishani | May 21, 2025 | Uncategorized
ORM Full Form in Digital Marketing – Why It Matters More Than Ever In today’s competitive digital world, brand reputation plays a crucial role in customer decisions. If you’re searching for the ORM full form in digital marketing, it stands for Online Reputation...
by Dishani | May 7, 2025 | Uncategorized
SEARCH ENGINE OPTIMIZATION Are your content SEO optimized? Want to rank on the first page of google search? SEO is the mantra of powerful organic digital marketing. In the world of internet 5.6 billion daily searches are happening on google alone. People are...
by Dishani | May 2, 2025 | Uncategorized
Faceless Digital Marketing: A Scalable, Brand-First Strategy for MSMEs and Retailers In today’s fast-paced online ecosystem, faceless digital marketing is gaining momentum as a smart and scalable strategy for businesses that want to grow without putting a face to...